Deflection calculator
Calculate the percentage of requests avoided by self-service (FAQ, chatbot, help center). Measure the ROI of automation and identify potential gains.
Your data
For a given period (month):
Enter your numbers and click Calculate.
What is deflection?
Deflection is the percentage of customer requests resolved without a human agent. It is the key metric for measuring the ROI of self-service such as FAQ, chatbot, help center and AI.
The formula: Deflection = (Self-service requests / Total requests) x 100
Every point of deflection directly reduces the volume of agent contacts. If you handle 5,000 contacts a month at €8 and move from 20% to 40% deflection, you save €4,000 per month, or €48,000 per year.
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